Radio station in the midst of ‘transitional’ period
IT HAS been a “transitional” year for the 4DDD community radio station, according to president Glen Hay.
Making the radio station a more recognised and appreciated media outlet is one of the goals the team at 4DDD have for this year, and Mr Hay has grand plans to do just that.
It’s all about diversifying, according to the president.
He would like to see a little more community involved with the workings of the station, which he hopes will give people a greater appreciation for it.
“There’s quite a few new managers coming on board,” Mr Hay said.
“We’re reviewing how we do advertising how we sell sponsorship packages.
“We’re wanting to do things like get the schools involved, getting the students in to do shows. We’re trying to broaden our horizons with who’s doing the shows.
“It’s early days yet and we’re just sort of reorganising ourselves and trying to get all the basics just right.”
Mr Hay said the team at the station are working to put business systems into play and thanks the work of the volunteers who work tirelessly to bring the station to life.
Mr Hay has been president for a few months now and hopes to keep transforming the radio station by bringing a stable business model and adding more of a community element into the community radio station.
“My role is to bring the business footing onto the radio station a bit,” he said.
He said he was excited to bring the “future” into the radio station by inviting school students to participate at the station, and also said he was thrilled to have had assistance from the community.
The Rotary Club in Dalby gave a $7500 donation in December for a “state of the art” console, and council donated funds for the station to purchase a new transformer.
With all the changes coming, the president said it was going to be an “exciting” time for the station.